About Us
About Us
About Winegard Ford – New & Used Ford Dealership serving Caledonia & the Greater Hamilton Area
The Ford Motor Company boasts a well-established reputation for building reliable and affordable vehicles. From the iconic Mustang to the best-selling F-Series pickup trucks, there’s something for every buyer within its catalog. That’s especially true when you go shopping at Winegard Ford – home to Hamilton region’s largest selection of new and used vehicles. This includes popular models such as the F-150, Bronco, Escape, and Expedition. Whether you’re in search of an everyday family SUV or something built to tackle unruly terrain, Winegard Ford has it all.
Our selection consists of gas, hybrid and electric vehicles, making it easy to find something that fits your individual needs and budget. We also offer generous incentives such as trade-in offers for qualifying models, giving you the chance to upgrade your ride without breaking the bank. Our dedicated team of sales professionals is here to guide you through every step of the process, from test drives and specials to financing and customization options.
At Winegard Ford, we understand that servicing a vehicle can be expensive. That’s why our service department offers a variety of specials and discounts on maintenance services, parts, and accessories. Extended warranty plans act as an extra layer of peace of mind for your vehicle, although our factory-trained technicians have the know-how to make sure it’s always running at peak performance. We maintain a full inventory of genuine Ford parts onsite so you can be assured that any repairs will be done with quality in mind.
Formerly known as Winegard Motors, Winegard Ford opened its doors in 1946 and hasn’t looked back since. Our family-owned and operated dealership’s presence in Hamilton transcends generations and remains unmatched by competitors. We’re proud to be the Greater Hamilton Area’s preferred vendor of Ford vehicles – a status earned through our recent 2024 AND 2025 Consumer Choice Award win.
Our History
The farther you look back, the farther you can look ahead.” – Henry Ford
Serving Caledonia, Hamilton, and the surrounding area, WINEGARD MOTORS is your premier retailer of new and used Ford vehicles. Our dedicated sales staff and top-trained technicians are here to make your auto shopping experience fun, easy and financially advantageous.
Winegard Motors opened for business at 140 Argyle St. S. back in September 1946. Our Great Grandfather (Bill), our Great Uncle Bill and our Grandfather (John Sr.) even laid the concrete block to build the shop that still stands as part of our existing operation today. Twelve years and a few different auto manufacturers later, we chose Ford as the line of products that would carry the Winegard name.

Since the fall of 1958, Winegard Motors has sold and serviced Ford, Meteor, Mercury, and Lincoln (since 1978) vehicles for thousands of customers in and around our town. Some of our customers have moved away from the Caledonia region, but many still return for the outstanding service they’ve become accustomed to.
Currently, five 4th generation Winegard family members care for our customers and our dealership. Barrie, Brandon, Ben, Erin, and Heather all do their best to ensure that you get the service, the deals and the attention from our trained staff that is second to none. Caring for your vehicle is only part of the job. Whether you want to purchase a vehicle, or need an oil change, new tires, or fender repair, it’s our friendly and comfortable feeling that we want you to enjoy.
This web site is part of our continuing dedication to serve you better. We hope that having access to all our departments in one convenient format will invite you to return to Winegard Motors for all your vehicle and service requirements.
Thank you for visiting us. We look forward to hearing from or seeing you soon.